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Case Studies — Verified Numbers

Results that prove the system, not the hype.

Rs 9M+ managed monthly. 9x ROAS achieved. 27,985 leads generated. These are not projections — they are verified campaign dashboards from real businesses.

View Breakdowns
Live Performance Board
Live
Peak ROAS9×
Leads Gen27.9K
Mth BudgetRs 9M+
Monthly Performance Trend↑ 78.6%
Rs 38.4M+ Total Spend
27,985 Leads Generated
9x Peak ROAS
Real Estate · Ecommerce · Brand
Rs 550–700 Avg CPL
10–12 Live Campaigns
Meta + Google Ads
UAE · Saudi · Pakistan
788+ Ads Tracked
23.6M Impressions
Rs 38.4M+ Total Spend
27,985 Leads Generated
9x Peak ROAS
Real Estate · Ecommerce · Brand
Rs 550–700 Avg CPL
10–12 Live Campaigns
Meta + Google Ads
UAE · Saudi · Pakistan
788+ Ads Tracked
23.6M Impressions
0Total Ad Spend Managed (Rs)
0Total Leads Generated
0Peak ROAS Achieved
0Ads Tracked & Optimised
Verified Results

Every case. Real numbers.
Clean dashboard.

These are not estimated projections. They come directly from live Meta Ads Manager and Google Ads dashboards — verified, unfiltered, and honest.

Real Estate / Lead Generation

Full-Stack Campaign Engine

Live
Case 01
Total Leads Generated 27,985 Meta Ads + Google Ads combined
across all Falaknaz projects
HPL Rate~70%
Rs 9M+Monthly Budget
10–12Live Campaigns
Rs 550–700Avg CPL
Rs 38.4M+Total Spend
788+Ads Tracked
Geo Targeting
KarachiUAESaudi ArabiaMiddle East
Active Campaigns — Falaknaz Group4 Projects
One BeverlyLiveCPL Rs 620
Elite TowersLiveCPL Rs 580
Wonder CityActiveCPL Rs 650
Falaknaz HomesActiveCPL Rs 700
Case 01 — Real Estate · Lead Gen

Rs 38.4M managed. 27,985 leads. CPL held at Rs 550–700.

Running Meta Ads and Google Ads simultaneously for Falaknaz Group — one of Karachi's largest real estate developers. Full campaign ownership across 10–12 live campaigns targeting Pakistan and Middle East markets.

Meta AdsGoogle SearchLead GenerationGeo-TargetingCBO Structure
Challenge

Maintaining consistent CPL in a highly competitive Karachi real estate market while scaling to Rs 9M+ monthly budget.

Strategy

Separated Meta Lead Gen + Awareness + Traffic campaigns; Google Search with 8 phrase-match keywords; YouTube Shorts for brand saturation in target zones.

Targeting

Geo-targeted campaigns reaching overseas Pakistanis in UAE, Saudi Arabia and wider Middle East alongside local Karachi audiences.

Result

27,985 total leads at Rs 550–700 CPL. ~70% classified as high-priority. 788+ ads tracked across entire campaign lifecycle.

Ecommerce / Multi-Brand Marketing

9× ROAS Multi-Brand Engine

Verified
Case 02
9×
Meta Ads ROAS Peak Return on Ad Spend Across 5 premium brands on Rs 150K/month combined budget
Meta Ads — All Brands9× ROAS
Google Shopping — Qatar Market8× ROAS
Seiko Pakistan
Armitron
Anne Klein
Lamy PK
Shop OWS
Combined Monthly BudgetRs 150KMeta Ads across all 5 brands
Google Shopping — QatarRs 5K8× ROAS on minimal spend
ROAS Monthly TrendPeak: 9×
JulAugSepOctNovDecJan
Case 02 — Ecommerce · Multi-Brand

9× ROAS across 5 premium brands on Rs 150K/month.

Managed performance marketing for OWS — 5 premium brands including Seiko Pakistan, Armitron, Anne Klein, Lamy Pakistan and Shop OWS — across Meta Ads and Google Shopping simultaneously.

Meta AdsGoogle ShoppingEcommerceMulti-BrandShopify CRO
Challenge

Delivering strong ROAS for 5 distinct brands with very different audiences on a combined Rs 150,000/month budget.

Strategy

Separate ad accounts per brand with tailored audience research, creative angles and offer framing. Google Shopping campaigns for Qatar market on Rs 5,000/month.

CRO

Led Shopify store revamp — improved UX and product structure to directly support conversion rate optimisation alongside ad campaigns.

Result

9× ROAS on Meta Ads across all 5 brands. Google Shopping in Qatar achieved 8× ROAS on just Rs 5,000/month — exceptionally efficient spend.

Brand Awareness / Social Growth

5.7M+ Reach — Perfume Brand

Verified
Case 03
fb
Facebook3.9MTotal Video Views
ig
Instagram1.8MTotal Reel Views
+323%Follower Growth
+238%Profile Visits
+259%Interactions
Facebook Views Growth+78.6%
Instagram Link Clicks+79.3%
Profile Visits (FB)+238%
Follower Gain+323%
50.5KFB Profile Visits
2.7KNew Followers
4.9KInteractions
20.2KIG Link Clicks
Total Impressions Trend23.6M
5.7M+Total Reach
23.6MImpressions
3.9MFB Views
1.8MIG Views
Case 03 — Enchante Perfume · Brand Growth

3.9M Facebook views. 1.8M Instagram views. +323% followers.

End-to-end social media management and Meta Ads for Enchante Perfume — building brand recall and driving measurable growth through consistent paid and organic strategy combined.

Meta AdsSocial MediaBrand AwarenessContent StrategyCommunity
Challenge

Build brand recognition for a new perfume brand in a saturated market, while driving measurable engagement and follower growth simultaneously.

Strategy

Content calendar with hooks, captions and hashtag research. Meta Ads for brand awareness and direct product sales — targeting interest-based and lookalike audiences.

Execution

Facebook profile visits surged to 50.5K (+238%). Instagram: 1.8M views, 1.7K new follows (+50%), 19.3K profile visits (+25.9%).

Result

3.9M Facebook views (+78.6%). 2.7K new followers (+323%). 4.9K content interactions (+259%). 20.2K link clicks on Instagram (+79.3%).

The System

Results come from a repeatable process.

Diagnose. Structure. Test. Scale. This same loop produced 27,985 leads, 9× ROAS and Rs 38.4M managed spend.

Research
Creative
Tracking
Scale
01

Diagnose the bottleneck

We find whether the leak is in the offer, creative, landing page, tracking or follow-up — before spending a rupee.

02

Build campaign architecture

CBO structure, audience segmentation, funnel stages. Every ad set has a job — cold, warm, or retargeting.

03

Track what actually matters

Revenue, CPL, ROAS, CPA, conversion rate. GA4, Pixel, GTM, UTMs — clean data for real decisions.

04

Scale with control

Winning angles get more budget. Weak paths get cut. Creative refreshed. This is how Rs 9M/month stays efficient.

Before / After

What changes when it's done properly?

The goal is not impressive dashboards. The goal is decisions that grow revenue and reduce waste — every month.

Before Outecsion

Random activity. Unclear learning.

  • Budget boosted without campaign structure or funnel logic.
  • Reporting focused on impressions, reach and page likes.
  • No tracking — Pixel firing wrong or not at all.
  • Lead quality unverified — no UTMs, no source clarity.
  • Scaling based on gut feeling, not data.
After Outecsion

Structured system. Cleaner decisions.

  • CBO campaigns with separated audiences, angles and funnel stages.
  • Pixel + CAPI + GA4 tracking that actually fires correctly.
  • UTM discipline — every source, medium and campaign tracked.
  • CPL held at Rs 550–700 even at Rs 9M/month scale.
  • Budget goes to winning angles. Losers get cut early.
RESULTS
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